Digital Marketing Manager (FMCG)

Michael Page

  • Jakarta
  • Permanen
  • kerja tetap
  • 2 bulan lalu
  • Lamar dengan mudah
As a Digital Marketing Manager (FMCG), your main responsibilities will include:
  • Developing and executing comprehensive digital marketing strategies to promote brand objectives.
  • Managing and optimising social media platforms to increase engagement and reach.
  • Overseeing pay-per-click (PPC) campaigns, SEO, and other digital advertising initiatives.
  • Collaborating with internal teams to create compelling content for digital channels.
  • Monitoring and analysing campaign performance using analytics tools, providing actionable insights.
  • Lead enhancements in user experience (UX), website architecture, and design to improve engagement and conversion.
  • Staying informed about industry trends to implement innovative marketing techniques.
  • Managing relationships with external agencies and vendors to ensure project alignment.
  • Develop and execute strategies to expand the brand's presence on TikTok or other platforms and through affiliate partnerships.
  • Plan, launch, and manage performance marketing campaigns (e.g., Google Ads, Meta Ads) to drive traffic, conversions, and ROI.
  • Analyze digital campaign data to derive insights and improve campaign efficiency.
Opportunities for professional growth within the FMCG industry.Opportunity to grow and build a newly created departmentA successful Digital Marketing Manager (FMCG) should have:
  • A degree in Marketing, Communications, or a related field.
  • Proven 8-10+ years of experience in digital marketing within the FMCG/ecommerce/marketing agency industry.
  • Strong analytical skills with proficiency in tools such as Google Analytics.
  • Experience working with creative and digital agencies.
  • Analytical mindset with the ability to interpret data and translate it into actionable strategies.
  • Excellent communication, project management, and stakeholder coordination skills.
The company is a leading local organisation within the FMCG sector, known for its extensive product portfolio and market presence. Operating at scale, the company offers a collaborative working environment and strives to remain at the forefront of market trends.
  • Comprehensive training and access to resources.
  • Engaging and challenging projects to enhance your skills.
This is an excellent opportunity for a dedicated Digital Marketing Manager to make a significant impact. If you have the required skills and a passion for marketing, we encourage you to apply.

Michael Page