Search Engine Optimization (SEO) Specialist (Investment, Forex Industry)
- Mengwi, Bali
- Permanen
- kerja tetap
- Identify high-value keywords relevant to the business niche (prop trading, forex, crypto trading).
- Analyze search intent and volume to target profitable keywords.
- Optimize website pages and articles for SEO, including meta titles, descriptions, headers, and content structure.
- Ensure proper use of internal linking to create a strong site architecture.
- Audit the website for technical issues (e.g., broken links, slow page speed, mobile usability).
- Ensure proper indexing, schema markup, and crawlability of the site.
- Collaborate with content creators to produce high-quality, keyword-optimized articles.
- Refresh and optimize existing content to improve rankings and engagement.
- Develop a robust backlink acquisition strategy to increase domain authority.
- Build relationships with reputable websites for external linking opportunities.
- Track SEO performance metrics such as keyword rankings, traffic growth, bounce rates, and conversions.
- Provide monthly reports with insights and actionable recommendations.
- Monitor competitor SEO strategies to identify opportunities and gaps.
- Keep up with Google algorithm updates and adapt strategies accordingly.
- Minimum 2 years of professional experience as an SEO Specialist or in a related role.
- Experience working in a prop trading, forex, crypto trading or fintech company or on related projects would be a huge plus.
- Proficient in both spoken and written English, with strong communication skills.
- Proven experience in SEO, with a track record of improving rankings and driving traffic.
- Expertise in tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.
- Strong knowledge of on-page, off-page, and technical SEO best practices.
- Excellent understanding of keyword research and content optimization.
- Ability to create and implement effective backlink strategies.
- Analytical mindset with a keen attention to detail