Donor Journey & Stewardship Coordinator

Save the Children

Indonesia
Permanen
kerja tetap

13 hari lalu

Job Description:Donor Journey & Stewardship Coordinator - JakartaROLE PURPOSEYayasan Save the Children Indonesia is changing for the better. We've begun to build a national organization that aims to be a strong, local, and self-sustaining voice for children in Indonesia. To this end, SC Indonesia has been designated as a “Member”. As 'Member' Indonesia has been identified as part of the next way of new member development, which focusses on strengthening and localizing our voice for children in strategic middle-income countries. Indonesia has been authorized by member ballot to start fundraising locally as a first step towards building a financially sustainable local organization. Future work will also involve developing a strong local governance structure and building key partnerships with local government, the private sector, local civil society among others. Success of the pilot phase will set Indonesia on a pathway to full membership.YSTC Resource Mobilisation unit also plan to expand its current fundraising capabilities via Email Marketing, Salesforce database system and also digital platform. The ideal candidate will be knowledgeable and experienced about email marketing and salesforce database system and is capable to package fundraising products for marketing. The candidate is expected to provide innovation and to running this fundraising program for individual giving in the fast growing of digital marketing in Indonesia. Current channels and products should deliver a targeted Return on Investment (ROI) to raise long-term funds to support Save the Children Indonesia programs.In the event of a major humanitarian emergency, the role holder will be expected to work outside the normal role profile and be able to vary working hours accordingly.SCOPE OF ROLEReports to: Sr Resource Mobilization ManagerRole Dimensions: Work with others Resource Mobilisation Team (PIC Department)KEY AREAS OF ACCOUNTABILITYIndividual Giving Relations & Corporate Stewardship Program:

Execute Donor retention strategies and plans (covering donor contact, fundraising campaigns, website/social media, and brand awareness) in building long-term relationships to generate maximum donor lifetime value and retention.
Responsible in managing and execute marketing automation in Salesforce & other email marketing tools in individual giving program, to ensure all donor journey and its set-up are able to increase engagement and accurate flow based on the agreed donor retention and development strategy.
Execute corporate stewardship journey program to ensure the relations between the donor and Save the Children in high engagement and could bring the relations into long term partnership.
Support corporate team in event creation and implementation to increase the level of engagement and relations development of the partnership.
Develop and execute email marketing campaigns (onboarding, newsletters, lifecycle, loyalty campaigns etc.) to generate engagement, drive upgrades and reduce attrition.
Analyze campaign performance from email marketing and suggest improvements.
Ensure emails follow industry policies and best practices.
Own the relationship with third party vendors we rely on to execute on our email programs (email service provider, deliverability monitoring, etc.).
Responsible to email marketing campaigns end-to-end, managing email databases and creating newsletters.
Producing engaging and inspiring donors' strategy program with a regular schedule of personalized donor communications (email, SMS, print, website, social media) and engagement donors' program
Interacting with various departments and program staff within Save the Children to gather information, write stories and create materials to provide clear, meaningful information for our donors.
Provide report and analyst of email marketing campaign monthly basis to Donor Retention and Development Coordinator
Work closely with the Donor Retention team to improve the most of opportunities to develop supporter loyalty and implementing tailored supporter communications.
Work closely with Marketing Communications teams in providing content for email donor journey and email updates.
Work Closely with Donor Retention & Development Coordinator to develop journey and marketing automation for corporate fundraising.
Work closely with corporate team to develop stewardship journey and to deliver the stewardship message to the donor.
Brainstorming visual and copy ideas with Marketing Communications Team
Overseeing the content production phase
Writing and presenting a few options of content to Donor Retention and Development Team
Responsible for checking spelling and grammar (English/Bahasa Indonesia)
Other Related Responsibilities as assigned by supervisor.

QUALIFICATIONS

Bachelor's degree in marketing / communications or related field
Have minimum 2 years' experience as an Email marketing or Digital marketing specialist.
In-depth knowledge & experience of CRM Management, especially Salesforce
Experienced in relationship building and supporter / customer care.
Capable of sourcing, briefing, and managing agencies / suppliers.
Able to manage multiple tasks and priorities effectively with minimal supervision.
Strong commitment to Save the Children's mission, vision, and values - previous experience with child rights programming will be an advantage.

Other Requirements

Proven excellent work experience on content writing and copywriting.
Be highly creative, imaginative and storytelling skills.
Agile and deadline driven.
Demonstrated ability to manage end-to-end email campaigns, from audience segmentation to email creative development, including deployment and measurement.
Experience developing marketing assets with a Creative team.
Goal- and results-oriented with the ability to solve problems and take initiative.
Displays cultural, gender, religion, race, nationality, age sensitivity and fully complies with Save the Children's Child Safeguarding and Protection Policies and Guidelines
Subject to police reference check (a Child Safeguarding and Protection requirement)

Save the Children

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