Digital Marketing Officer
BIOTA Smart Home
- Jakarta Barat
- Permanen
- kerja tetap
- Design and execute comprehensive digital marketing campaigns that align with BIOTA's business objectives.
- Manage and optimize SEO, SEM, email marketing, and social media advertising to maximize reach and effectiveness.
- Conduct market research to identify target audiences and assess competitor strategies.
- Analyze campaign performance metrics and provide actionable insights to improve ROI and overall effectiveness.
- Collaborate with the content and creative teams to develop high-quality marketing materials that resonate with our audience.
- Stay informed of the latest trends in digital marketing and technology, implementing innovative strategies to stay ahead in the industry.
- 2+ years of experience in digital marketing, preferably in the technology or consumer electronics sector.
- Bachelor's degree in Marketing, Business, or a related discipline.
- Experience in managing Marketplace Ads and TikTok Ads campaigns.
- Strong understanding of digital marketing channels including social media, SEO, PPC, and email marketing.
- Proficiency in analytical tools for tracking and measuring campaign performance (e.g., Google Analytics, SEMrush).
- Excellent communication, presentation, and interpersonal skills.
- Creative mindset with a keen eye for detail and a passion for storytelling through digital media.
- Ability to work collaboratively within a team and independently to achieve marketing goals.