
Associate Manager, Marketing
- Jakarta
- Permanen
- kerja tetap
- Drive digital marketing campaigns through online ads (search, display), social media, and EDM (Salesforce Marketing Cloud), including tracking of influencer/Key Opinion Leaders’ initiatives for successful revenue conversion
- Ensure successful end-to-end deployment of campaign mechanics, including promotional details, accuracy of information reflected on the content management system and in all media assets prior to go-live, as well as set up of promotional mechanics via the technical admin console
- Responsible for accurate maintenance and deployment of global digital marketing platforms (e.g. Google Ads, Google Analytics) to ensure digital marketing campaign success
- Engage with key business partners (such as direct responsible individuals for game publishers) to execute best-in class co-marketing campaigns
- Provide timely marketing feedback and communication to Razer's senior management
- Ensure the best standards for Razer Gold brand representation on marketing assets and publications
- Collaborate with the Marketing Agency for KOL, Media and other online activity that require marketing campaign to create content that result oriented.
- Support Razer Gold Business Development and Channel teams with market benchmarks, marketing collaterals, tradeshow participations
- Liaise with other Razer business units to create new opportunities for Razer Gold and add value to the Razer ecosystem
- Work with the Global and Regional Marketing Teams to ensure efficiency, synergy and high performance
- Identify business opportunities and work with global business development team to develop product requirement specifications to capture the business opportunities.
- Develop long-term partnerships within the games, entertainment and payment industry to drive business opportunities.